They particulary liked our magazine advert and liked the fact that we placed an image of the album on it to allow the audience to recognise the album in stores.Monday, 28 February 2011
Audience Feedback: Music Video + Ancillary Tasks
Both A2 Media classes gathered for a showing of everyone's music videos. The feedback that we got for our music video was very good. Everyone understood the narrative and liked the way our narrative fit in with the lyrics of the song. They felt that there were a variety of camera angles which made the video interesting to watch. They also liked our ancillary tasks but felt that one of the panels needed to link in with the other three which had gold and orange hues on them. They felt that this panel was too different from the rest.
They particulary liked our magazine advert and liked the fact that we placed an image of the album on it to allow the audience to recognise the album in stores.
They particulary liked our magazine advert and liked the fact that we placed an image of the album on it to allow the audience to recognise the album in stores.Tuesday, 22 February 2011
Draft Version: 4 Panel Digipak
After the photoshop workshop, we had really strong ideas for the front and back panels of our digipak, but we were a little stuck when it came to the last two panels. These were some of our original ideas, however after receiving feedback from our peers and teacher we have decided to develop them.
This was another one of our ideas. Acknowledgements are common in albums and so we also wanted to use this in our digipak.
Lyrics are also common in albums and we wanted to incorporate this in our digipak, however from audience feedback we realised that unless we were going to have a lyric book, it wouldn't really make sense to have the lyrics for just one song on the album.
We wanted to have some sort of promotional offer in our digipak, that would act as an added incentive to buy the CD and not just download the album. So we came up with the idea of a discounted priced ticket for Elle Lefant's tour.
Tuesday, 15 February 2011
Magazine Advert Draft Designs

This is our first draft magazine cover. We used a similar layout to the Hawksley Workman magazine advert from our research in making the image of the artist the background and having the artist name going across the middle. We still need to play around with the colours and sizes and add some more features common to a magazine advert e.g star ratings.
This is similar to the advert above but we thought adding colour to the artist name would make the advert better.

This is another draft we felt that there was too much text on the advert so we moved things around and changed the text because we felt that the text in previous drafts didn't really suit the artist. We also added an image of the album as we had seen this on other magazine ads and thought it was important to do this because this is her debut album. We cut down the text by adding logos and made the text vertical in an attempt to make the image a focal point.
Monday, 14 February 2011
Editing
We have finally started editing the final version of our music video. We couldn't begin editing properly until we had re-filmed the house scene which is the first scene. If we hadn't have waited, everything we had edited would just have become out of sync when we slotted the new footage in. After doing our rough cut, we have found editing much easier as we are putting shots in the same sequence as they were before and then going over them more finely afterwards. We have found editing to be much quicker that way.
Monday, 17 January 2011
Day 7 of Shooting
Yesterday, we refilmed the house scene with more lighting. It was pretty much the same as before only this time we had to hold up a halogen lamp to the ceiling to give the room a better light. It went really well and because we had done it before, so we knew what we were doing and the shoot was much quicker. Now that we have done this we can begin editing properly.
Tuesday, 11 January 2011
Problems with the FlipVid
As mentioned in a previous post about our disaster at Leigh on Sea, we were forced to film with a Flip Video camera. The only problem with this is that it films in widescreen, so any footage filmed with it will have a letterbox effect on it. We now have to put the letterbox effect on the rest of our footage when editing so our music video will look like a movie. This isn't ideal but we have no choice.
Monday, 10 January 2011
Day 6 of Shooting
Today we went to film the scene outside the house where our artist is singing the chorus. We took a variety of shots so that we have a some clips to cut to if we don't have enough footage. We used two flip cameras as one was running out of battery but it was useful having two as we decided to film the same scene from several angles. We are hoping to film the house scene on Thursday as we didn't have good enough lighting so this time we will be using extra lighting.
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